Black Friday Shopping In The Digital Age

I’m getting ready to go shopping today: Black Friday it’s called. The day after Thanksgiving where crazy people attempt to jump start their Christmas shopping. I’m only venturing to a few stores, more for the adventure, than the shopping.

I’ve already received two text messages from a friend of mine, alerting me to the sales in our area. It’s a great form of communication. Last year she sent me a text message that the Harry & David store that we love was going out of business –everything was 50 percent off! I didn’t hesitate to get a few great buys from that closing.

Shopping today is so different than it was 10 years, or even five years ago.Â Text message alerts, email coupons, online shopping. You don’t have to set foot into a traditional store anymore. Except for days like today, when it about getting out and seeing with your own eyes what’s out there.